Overview:Public Relations, Society & Culture: Theoretical and Empirical Explorations - Historically, public relations research has been dominated by organisational interests, treating the profession as a function to help organisations achieve their goals, and focusing on practice and processes first and foremost. Such research is valuable in addressing how public relations can be used more effectively by organisations and institutions, but has tended to neglect the consequences of the practice on the social world in which those organisations operate.This edited collection adds momentum to the emergent interest in the relationship between public relations, society and culture by bringing together a wide range of alternative theoretical and methodological approaches, including anthropology, storytelling, pragmatism and Latin American studies. The chapters draw on insights from a variety of disciplines including sociology, cultural studies, post-colonialism, political economy, ecological studies, feminism and critical race theory. Empirical contributions illustrate theoretical arguments with narratives and interview extracts from practitioners, resulting in an engaging text that will provide inspiration for scholars and students to explore public relations in new ways. Public Relations, Society and Culture makes an essential contribution to a range of scholarly fields and illustrates the relevance of public relations to matters beyond its organisational function. It will be highly useful to students and scholars of public relations as well as cultural studies, ethnicity/'race' communication, media studies, development communication, anthropology, and organisational communication. This insightful book will make a significant contribution to debates about the purpose and practice of public relations in the new century.
This book is on page /ef28172a407799e584bbe1bbae7aeb68/book/1603777032-9780415572736. It was written by the following authors: Lee Edwards, Caroline E. M. Hodges. Book Public Relations, Society & Culture: Theoretical and Empirical Explorations, which can be read online, published by the company: Taylor & Francis Ltd. Other books on similar topics can be found in sections: Politics, Society, Reference, Language, Education. The book was published on 2011-02-23. It has 148 pages and is published in Hardback format and weight 386 g. File for download Public Relations, Society & Culture: Theoretical and Empirical Explorations has PDF format and is called public-relations-society-culture-theoretical-and-empirical-explorations.pdf. Other books you can download below. Our objectif-paleo.fr site is not responsible for the content of PDF files.
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